Marcus Johnson

Marcus Johnson

contributor

Marcus Johnson is a versatile media analyst with 18 years of experience developing engagement frameworks that unite sports performance psychology, entertainment production strategies, audience development methodologies, and cross-platform content optimization. Marcus has transformed how organizations approach media strategy through his integrated audience connection models and pioneered several groundbreaking approaches to measuring emotional engagement metrics. He's passionate about understanding the intersection of athletic achievement and entertainment value and believes that meaningful audience connections transcend traditional platform boundaries. Marcus's comprehensive insights guide leagues, teams, production companies, streaming platforms, and talent agencies navigating the evolving landscape of sports and entertainment consumption.

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Articles by Marcus Johnson